Programme

The next edition of the BAM Marketing Congress will take place on Thursday 5 and Friday 6 December 2024. During 2 days more than 60 speakers on 5 different stages (2 stages and 3 labs) will fuel us with inspiration. 

Discover here the full programme of the 43th edition of the BAM Marketing Congress. 

Choose a day, topic and stage.

  • Click on the speaker slot to get more information about the speaker and his session

  • Click on the calendar icon, to add the speaker slot directly to your personal Google calendar. Programme hours may change, so be sure to check for an update before the start of the Congress

NOTE: We like to keep things exciting, so not all speakers have been announced yet.

 

Filter by topic:
Marketing Village
Welcome Breakfast
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Coffee Break + Meet the Expert
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Lunch Break + Meet the Expert
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Coffee Break + Meet the Expert
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Afterwork Drink
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Inspire Stage
Opening session
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2025 Action Plan: Mastering Marketing Trends for Revenue Growth
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Transforming to unlock adaptive and data-driven value
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Transforming to unlock adaptive and data-driven value
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Human + AI: Reinventing The B2B Buying Experience
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Keynote speaker - TBA
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Keynote speaker - TBA
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Keynote speaker - TBA
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WHO WILL JOIN THOMAS ERIKSON ON STAGE?
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Engage Stage
Keynote speaker - TBA
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7 Important lessons for marketers to succeed in the short & long term
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Keynote speaker - TBA
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Keynote speaker - TBA
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B Lab
Keynote Speaker: TBA
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Keynote speaker - TBA
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Keynote speaker - TBA
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Keynote speaker - TBA
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Keynote speaker - TBA
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How gaming transforms modern marketing
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Social Search: How to Drive More Revenue from TikTok, Pinterest, and Meta as Google’s Challenge
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Keynote speaker - TBA
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A Lab
#Marketingchallenges: How to increase brand awareness with video?
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Keynote speaker - TBA
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Keynote speaker - TBA
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Mastering AI Maturity: Balancing Tech with Customer-Centric Experiences
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Who said working in marketing couldn’t be meaningful?
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Keynote speaker - TBA
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Keynote speaker - TBA
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M Lab
Boost your Brand with Influencers: smart collaborations that make an impact
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Keynote speaker - TBA
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Sustainable Marketing: Friends or Foe (in real life)
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Keynote speaker - TBA
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How you can use the IKEA-effect to build an online community.
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Masterclass: "Agile Marketing: Transforming to unlock adaptive and data-driven value"
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Adding intelligence to the content supply chain – beyond the AI hype
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Keynote speaker - TBA
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How technology can increase ROI on live event marketing campaigns
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The BAM Marketing Congress is your annual meet-up with professionals passionate about marketing.