Marketing Director - Coca-Cola Belgium | Meaningful Master - Purpose

Van Hauteghem


About this speaker

Title of the presentation

Making Purpose Marketing concrete.

About the presentation

Purpose is a real buzz word in the marketing community. But what goal does it serve and how to put it into action? Sharing 3 key learnings to excel meaningful marketing.


Anouk Van Hauteghem is heading up the marketing department of Coca-Cola Belgium and Luxemburg.


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