MediaSpecs founder




The media landscape: media are communities

About Bart


Bart Kuypers is the founder of MediaSpecs Belgium, France and Luxembourg, a media information tool highly appreciated by agencies and professionals in advertising, media planning and communication.

Bart first worked in the field of MarCom for companies such as VTM and DDB Brussels, and in 2007, he put his field experience to good use and founded the MediaSpecs Database. He now has 14 years of 'Media Landscape Databasing' under his belt, which gives him a rare bird's-eye view of the vast landscape in Belgium, in France and in Luxembourg.

Bart's panoramic perspective of the media landscape is a direct result of handling precise media information of nearly 6000 media in Belgium and Luxembourg and 9000 media in France.