Deniz Sariyildiz

"How Are You? The Media Marketing Mood Indicator Results"

Summary

Discover the results of the first Media Marketing Mood Indicator produced in collaboration with Kantar and the support of AKQA Brussels. The MM Mood Indicator measured the mindset, points of attention and business priorities of the MarCom ecosystem through an exclusive survey conducted on the Media Marketing’s community.

The survey is about creativity, attractiveness of the sector, its inclusiveness and dynamism, key trends, and the sector's challenges, threats and opportunities.

Biography

With over 14 years of experience in consulting for brand exposure, creative efficiency and growing strong brands across several industries and markets, Deniz Sariyildiz is a seasoned expert in leveraging Kantar’s evidence based Meaningfully Different Framework. She helps CMOs in growing their brands and creating creative excellence and efficiency.

This is much tougher in turbulent times, the fast-evolving digital landscape and a highly competitive MarCom environment. Deniz thrives in navigating these complexities, supported by Kantar’s digital-first solutions.