Freddy Verschoore
"Positive Communication can save the world"
Summary
We discuss the importance of positive communication in ESG (Environmental, Social, and Governance) strategies. As we know what to do while we still need the will, our challenge now lies in positive communication. The four essential parameters for positive communication are honesty, empathy, creativity and connection. Our ESG Framework focuses on embedding ESG in an optimized corporate culture and external brand story.
Biography
Freddy is a seasoned sustainability professional, who has been organizing roundtable discussions with stakeholders from diverse sectors. This experience has provided him with valuable insights into the many challenges of the sustainability transition. Driven by a deep knowledge of sustainability and a passion for involving others in this journey, Freddy excels at inspiring and engaging professionals in thinking critically about sustainable solutions. His boundless enthusiasm and positive energy are contagious.