Chief Intelligence Officer at Havas Village Belgium

Mathias
Beke

When?

Topic?

Customer expectations of brand benefits: 10 years of Meaningful Brands research paints a nuanced picture

About Mathias

Havas
Chief Intelligence Officer

Chief Intelligence Officer Havas Village, guest lecturer in advertising technologies and social media strategy, Mathias leverages 20 years of experience in (digital) marketing and media management to connect consumers expectations and brands actions. He also likes to cook.