Be entrepreneurial on marketing | Country Manager & Sr Solution Consultant - Genesys

Michel Delfosse
Peter Meert

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About this speaker

Title of the presentation

Go Beyond Targeting to True Personalisation

About the presentation

True personalisation is knowing who you are, not what segment you are like.

True personalisation has empathy for exactly what you are going through right now.  Only asking questions for things that have not been shared.  Being there when you need it.  In the moment.

True personalisation builds trust by connecting you with someone who is empowered, has the right info, right skills, and right answers to help you.  Act in the moment that matters.

True personalisation builds loyalty by helping you achieve the outcome you needed. Let Genesys inspire you in this session about true personalisation!