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There are 5 distinct phases to any crisis

  1. Panic
  2. Projection
  3. Acceptance
  4. Perception
  5. Action

The overwhelming majority of people get stuck in phases 1 and 2 because they react with fear. But people who get from stage 3 to 5 respond to crisis with the creativity. They leverage it, manage it to turn it into opportunity, and emerge better than they were prior to the crisis. In this Keynote, I'll guide people through the 5 stage of crisis, the right mindset for each one, and actions steps to move through each stage.


Srinivas Rao is the host and founder of the popular podcast, the Unmistakable Creative, where he’s interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. His self-published book The Art of Being Unmistakable was a Wall Street Journal bestseller.


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