BAM Marketing Congress 2019


Theme: The Era of Humanity

Marketing used to be about creating brands and generating sales. Today marketing is about managing brands that create value for customers. Customer centricity has been on the marketing agenda for years. Today an increasing number of brands are taking up their role in society. Sustainability, equality are no longer stand alone strategies but are a powerful component of the brand’s DNA.
Today, marketers need to carefully think about what we do and how we do it.

Reflect on internal and external values. Break down the walls of the marketing department and inviting others in. People, teams, companies, brands, customers. We need to focus on creating brands that people connect to. Brands that support and inspire instead of push and sell. It is a story of balance, collaboration and openness. It is about our people and our future.

Welcome to the Era of Humanity.

4 stages with inspirational keynotes

There are multiple stages to fuel inspiration: meaningful stages about meaningful marketing, sector stages with insights for B2B, retail/FMCG, not for profit and services. 


BAM 2019 meaningful masters

3 Meaningful Masters with guests

Herman Toch (NL / FR)

Pieter Daelman (NL / FR)

Pierre-Nicolas Schwab (NL / FR)

BAM 2019 thematic hosts

4 Meaningful Masters with guests

Alex Thoré - Services

Aude Mayence - Retail

Nicolas Lambert - Not For Profit

Stijn Vander Plaetse - B2B

10Keynote Speakers BAM 2020

10 Keynote Speakers

14 Content Speakers BAM 2020

14 Content Speakers


Congress Magazine nl

NL version

Congress magazine FR version

FR version



Programme BAM Marketing Congress 2019

Programme of the 2019 BAM Marketing Congress which was held on December 5th - December 6th 



BAM 2019 virtual visit