Programme
The next edition of the BAM Marketing Congress will take place on Thursday 7 and Friday 8 December 2023. During 2 days more than 50 speakers on 5 different stages (3 stages and 2 workshop stages) will fuel us with inspiration.
Discover here the full programme of the 42nd edition of the BAM Marketing Congress.
Congress Programme 2023
Choose a day, topic and stage.
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Click on the speaker slot to get more information about the speaker and his session
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Click on the calendar icon, to add the speaker slot directly to your personal Google calendar. Programme hours may change, so be sure to check for an update before the start of the Congress
NOTE: We like to keep things exciting, so not all speakers have been announced yet.
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Welcome Breakfast
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Opening
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Futurologist
The New Marketing Realities
Futurologist
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Coffee break
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Digital Strategy
AI
Thriving in the age of the Virtual Economy
Digital Strategy
AI
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Happiness Management
Moments of meaning: how to embrace being fully human in a digital world
Happiness Management
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Digital Strategy
The Utiq Manifesto: why we need to collectively Rethink the industry and drive change towards a more responsible and trusted digital industry
Digital Strategy
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Lunch
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Sustainability
Thriving: Rethinking Marketing - From Sustainability Spin to Net Positive Impact
Sustainability
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Sustainability
When business meets the Doughnut
Sustainability
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Sustainability
Co-creating sustainability with online consumers
Sustainability
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Coffee break
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Purpose-Driven Marketing
Marketing or bust: The new economy and why marketers must lead it.
Purpose-Driven Marketing
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Entrepreneurship
Success in 7 Failures
Entrepreneurship
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DJ Ward & Afterwork Drink