All speakers
Carmen Van Buggenhout
Company
Fightclub
Function
Sr. Creative & Copywriter
Language
English
6 December
Content Marketing
Data Strategy
Performance marketing
Hour
-
Stage
A Lab
5 December
Content Marketing
Data Strategy
Performance marketing
Hour
-
Stage
A Lab
All speakers

Carmen Van Buggenhout

"Fail Fast, Win Big: The Risky Secret Behind Successful Campaigns"

- Together with Nicholas D'hondt

Summary

If you're still blaming the algorithm for poor campaign performance, you're overlooking a critical piece of the puzzle: content. Relying on creativity alone leads to inconsistent results, and without a strategic, data-driven approach, you risk losing clients and revenue. The solution?

Biography

Carmen Van Buggenhout is known as the always-in-a-good-mood Creative & Copywriter. With 10 years of experience in different domains, she knows the ins and outs about moving creative concepts, refined digital strategies, authentic influencer marketing and fruitful social campaigns. She worked with clients as as Netflix, KBR Ensor, Q-music, Lexus, Samsung, PepsiCo, etc and will welcome you on stage with the biggest smile. See you there!

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