Programme

The next edition of the BAM Marketing Congress will take place on Thursday 5 and Friday 6 December 2024. During 2 days more than 60 speakers on 5 different stages (2 stages and 3 labs) will fuel us with inspiration. 

Discover here the full programme of the 43th edition of the BAM Marketing Congress. 

Choose a day, topic and stage.

  • Click on the speaker slot to get more information about the speaker and his session

  • Click on the calendar icon, to add the speaker slot directly to your personal Google calendar. Programme hours may change, so be sure to check for an update before the start of the Congress

NOTE: We like to keep things exciting, so not all speakers have been announced yet.

 

Filter by topic:
Marketing Village
Welcome Breakfast
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Coffee Break + Meet the Expert
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Lunch Break + Meet the Expert
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Coffee Break + Meet the Expert
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Afterwork Drink with DJ Bobby Ewing
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Inspire Stage
Opening session
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Unique brand growth through innovation (if done right)
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From Algorithms to Empathy: How AI Shapes the Future of Customer-Centric Creativity
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Web3: You Were Lied To – The Real Opportunity for Brands Beyond the Buzzwords
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Keynote speaker - TBA
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Engage Stage
Healthcare or Sickcare, that’s the question. (And the solution, by the way…)
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Healthy hydration: how purpose-driven marketing can enable brand growth
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Why and how to boost empathy with AI?
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B Lab
Retail Media Masterclass: Unlocking High-Impact Activations to Drive Business Growth for Your Brands
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How gaming transforms modern marketing
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Keynote Speaker: TBA
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How I Made the First Movie Ever Funded by NFTs
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Winning in Google: How to Combine AI and SEO for Unbeatable Rankings
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SuperNova Pitch Stage
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A Lab
Become a drop that starts a ripple of positive change! Discover The Ripple Effect
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Workaholics - This is your wake-up call. Regain control of your life and time
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Who said working in marketing couldn’t be meaningful?
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Keynote Speaker: TBA
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#Marketingchallenges: How to create millions of personalised videos in record time?
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Keynote speaker - TBA
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Generative AI in advertising: 15 ideas in 15 minutes
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M Lab
Digital Accessibility by 2025: Turning compliance into competitive advantage
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How immersive mixed reality is reshaping customer experiences.
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How technology can increase ROI on live event marketing campaigns?
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Adding intelligence to the content supply chain – beyond the AI hype
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AI to the Rescue: Craft Stunning Email Campaigns in Just 15 Minutes
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The BAM Marketing Congress is your annual meet-up with professionals passionate about marketing.